A lot is made of right time right place to help bring success. But you can’t get past the sheer amount of hard work, every time giving 100% and never complaining. There is no substitute for rehearsal and when the opportunity presents itself you’ve got to be ready to take it. A snapshot of a story taken from Sting’s autobiography Broken Music hits the mark. This all happened within a few heady months during 1978.

The Police went out on a UK tour to open for Spirit led by Randy California. They won over a hippy audience and released their single Roxanne. Their record company A&M fully supported the record but money wasn’t rolling in yet.

To pay rent on his London flat Wallsend born Sting was still filming a few adverts and bit part in films. The Great Rock n Roll Swindle was one, although his scene ended up on the cutting room floor. ‘I was grateful, however, for the 125 quid at the end of the day’ said Sting.

He also went for a part in Quadrophenia filmed in Brighton. ‘I know that they’re seeing half of London for this role, but somehow I know it’s mine’.

After finishing on the film set in Brighton the record company hired a private car to whisk Sting off to Gatwick airport and jump on a flight to Manchester, finally arriving at the BBC TV studios where The Police were due to appear on the Old Grey Whistle Test. Sting remembers ‘It’s still raining when we land in Manchester. Yet another car and driver waiting to take me to the studio, where we have a sound check. The performance tonight is live’.

After a successful TV appearance a tour of the east coast of America was booked. Second night of the tour The Police are in Poughkeepsie theatre with only six people in the audience. Do they cancel? No. Sting brings the audience down to the front and introduces each other. Then ‘give a blistering set we will ever manage, encore after encore’.

The audience are invited back stage where it turns out three of them are DJ’s. The next day Roxanne makes its debut on USA radio. Within a couple years The Police are one of the biggest bands in the world. Now how did fellow Tynesider Mark Knopfler and Dire Straits knock them off their perch?

Alikivi   December 2025